Boldface Licensing + Branding ("Boldface"), a celebrity beauty license company, announced the launch of its initial license Khroma Beauty by Kourtney, Kim and Khloe Kardashian, noted beauty inspirations. The license covers all Color Cosmetics, a category that will resonate strongly with multi-ethnic women of all ages who aspire to the Kardashian style of beauty. The Cosmetics License / Brand has the potential for great longevity in the marketplace due to strong retailer support, consumer loyalty, and the ability to continually promote targeted trend-driven newness to the consumer seasonally. < ?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" />
